Normally I wouldn't encourage any sort of boycott, but this one is different. For some strange reason, Masterfoods, who make the Mars products, have started using animal whey in their products. Some of the products affected are:
Twix, Snickers, Mars Bars and Maltesers (from May 1) and "It will now also be found in Bounty, Minstrels and Milky Way products, and the ice cream versions of all Masterfoods' bars."
"Masterfoods said the change was due to it switching the sourcing of its ingredients and the admission was a "principled decision" on its part.
The Vegetarian Society said the company's move was "incomprehensible"."
I really can't believe that they would take such a backwards step as this. One of the great things about some of the food scares in recent years has been that manufacturers stopped using animal fat and gelatine in so many products. It opened up a lot more options for us veggies.
Now Masterfoods have done something like this.... using animal whey (from animal rennet, which is the lining of calves stomachs) in some of the most popular chocolate bars around. I'm not impressed, and it's worth making vegetarians know (I'm sure that in the UK it will have an impact on sales - there are about 3 million of us.) It's not just vegetarians that are affected, but also those that don't eat meat for religious reasons.
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I've just done a bit of reading around on this and looked at a couple of forums trying to establish if this means the products are halal or not. From what I can tell, they wont be... so there's another major market sector that Mars are ruling out. It's crazy.
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